You know that moment when you’re stuck at an event, holding a drink, wondering if you should actually network or just pretend to check emails? Yeah, I’ve been there. Too many times. And that’s exactly where The Crowd started—out of frustration.
I wanted to crack the code on how we really engage communities and event participants. Not the “here’s a generic app, enjoy the awkward polls” kind of engagement. I’m talking about real connections, conversations that matter, and making people feel like they’re part of something bigger.
That’s what The Crowd is all about—automating engagement without making it feel… automated.
Here’s what we learned along the way (and
trust me, it wasn’t all sunshine and seamless UX):
1. People hate forced interactions.
No one wants another “rate this event 5 stars” pop-up. So, The Crowd focuses on natural, intuitive prompts that spark actual conversations.
2. Events are chaotic.
Organizers juggle everything from speakers running late to Wi-Fi issues. The Crowd’s automation takes one huge task off their plate—engaging participants in real-time, without breaking a sweat.
3. Community doesn’t end when the event does.
We designed The Crowd to keep conversations going—post-event, pre-event, forever-event. Pre-event posts? Just 1-3 clicks and done. No more scrambling to draft that “Save the Date” email.
4. Live Journaling & Coverage.
Finally, a tool that lets organizers capture everything in one place—from real-time insights to attendee reactions—creating an in-event live journal that not only engages but documents the journey.
This journey? It’s been fun, and absolutely worth it. From late-night brainstorming sessions to watching The Crowd in action at its first major event—it’s wild seeing something you dreamed up actually work.
And the best part? We’re just getting started.
So if you’re an event organizer, community builder, or just someone tired of awkward event moments—let’s talk. The Crowd might be exactly what you didn’t know you needed.
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